CEO

Who is responsible for managing the customer experience programme?

Customers engage with a wide variety of departments across many touch points, so who should be responsible for managing the customer experience programme?
Read More

Written by Lyndsey Gardner on 13 April 2015 at 14:00
0
Categories:  CEO , Customer Experience

Ryanair commits to customer experience

Ryanair boss Michael O'Leary has made a commitment to put customers first...but can the airline overcome its reputation?
Read More

Written by Martin Calvert on 03 June 2014 at 16:10
0
Categories:  CEO , Customer Centric Culture

Competing on Customer Experience in 2014: Three Recommendations

Customer experience is the next great business battleground, but even in 2014, many companies will fail to achieve real ROI. Here are three recommendations to ensure your CX programme delivers.
Read More

Written by Keith Schorah on 16 January 2014 at 12:28
0

Tesco chairman: "Customer experience is more important than product"

Tesco's chairman Sir Richard Broadbent has said that customer experience is more important than product - is he right?
Read More

Written by Martin Calvert on 26 November 2013 at 11:09
0
Tags:  CX , Product , Tesco
Categories:  CEO , Customer Experience

Why must the Voice of the Customer drive your strategy?

In this customer experience blog post, Dr Nigel Martin outlines why the Voice of the Customer is an essential component of building a global business strategy.
Read More

Written by Nigel Martin on 18 June 2013 at 16:08
0