Nigel Martin joins SynGro as new Director of Marketing

Monday, November 22, 2010

Brand building expert brings extensive experience to boost domestic and international presence

Edinburgh, UK, – 22 November 2010, - SynGro, leading provider of Voice of the Customer solutions, today announced the appointment of Nigel Martin as Director of Marketing. Since the recent recruitment of Rachel Lane to Sales Director in August 2010, Nigel’s arrival marks the further expansion of the SynGro management team to support both new and existing business. He will be based at the SynGro HQ in Edinburgh, and brings a wealth of experience in building brands and marketing programmes that create sales success through focused process improvement and strategy development.

Keith Schorah, CEO of SynGro, said “I am delighted that Nigel has chosen to join SynGro as Marketing Director. His expertise in branding and strategy development will further support our team. Nigel is key to further accelerating our growth and building our brand internationally.”

Prior to joining SynGro Nigel held Marketing leadership positions at Havelock Europa PLC, the market leading interiors group, and Sitekit Solutions, a past winner of the Global Information Award. Nigel has a PhD in Branding and Strategy and has worked with leading brands across the leisure, manufacturing and technology sectors.

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About SynGro

SynGro is the world leader in helping large companies drive action from customer feedback, providing Voice of the Customer (VOC) solutions to large enterprises.

Working with an international client base, SynGro provides  technology and processes to shape customer strategy, achieve continual business improvement, create a customer centric culture and positively affect bottom line performance.

For further information visit www.syngro.com.

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For further information or photography:

Julie Molloy